With $2 Million Ad Push, Cannabis Retailer MadMen Hopes to Finally Ditch the ‘Stoner’ Cliche

Just in time for 4/20, the largest marijuana retailer in Southern California is launching its most significant marketing push to date with a campaign aimed at busting 1970s-era, Cheech-and-Chong stereotypes of cannabis users. MedMen, with 18 locations in three states and a reputation as “the Apple … Read More

The post With $2 Million Ad Push, Cannabis Retailer MadMen Hopes to Finally Ditch the ‘Stoner’ Cliche appeared first on Dagga Magazine.

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